Local Search Marketing:
Google and other search engines are placing more emphasis on displaying search results for local businesses alongside a map often at the top of the search engine results page. The process of using these results to target new customers is a rapidly growing form or online marketing called local search marketing. Evolving Interactive specializes in creating and optimizing local business listings like the one below:
Evolving Interactive looks at a variety of factors to help our clients improve their position in these listings. In order to improve local search rankings, we are committed to doing the following:
• Research the industry and develop a strategy to effectively target new customers through local search marketing.
• Implement the strategy by creating a listing on various search engines or improving an existing local business listing.
• Track the progress of the local business listing through regular reporting.
• Provide continuous feedback to clients about their local search marketing campaign.